Apple Rumored To Launch A New Mac That Targets At The E-Sports Market

According to the Taiwan supply chain sources familiar with Apple's product launch strategy (via Patently Apple), the company is said to introduce a new product at the WWDC Worldwide Developers Conference next June, a new Mac but specifically targeted at the e-sports market.

The specific nature of this new product is not yet known. It could be a Mac desktop or a Macbook gamebook, but one thing is guaranteed, this machine is going to be quite expensive starting at $5,000, which is almost twice as expensive as the 16-inch MBP notebook, although it's $1,000 cheaper than the Mac Pro.

For Apple, there is no technical problem in making an e-sports-centric PC. Let alone the Mac Pro or 16-inch MacBook Pro, the gaming product is expected to have strong gaming performance. What's more, we should also anticipate it to equip AMD’s RDNA2 architecture graphics card, and there is a big chance that this gaming PC will be based on the AMD platform.

The sources claim that suppliers such as Quanta, major chip producers, TSMC, Hongzhun, and Kecheng enclosure maker, Delta and Lite-On power supply manufacturer, fan construction standards, Liangwei wire factory, etc., are projected to benefit from the new growth force of Apple's gaming machine.

In actuality, Apple's interest in the gaming business has intensified. Apple Arcade, a cross-platform game subscription service, was launched this year and game controller support was added. In the past, however, Apple has not taken the gaming market seriously over terms of computer equipment design, consider that most gamers prefer Windows rather than Mac on that segment.

Image Via Portable One

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