Sep 12, 2017

Apple Today Officially Unveils "Apple TV 4K," Featured With Faster Processor, And 4K And HDR Support

Just as rumors reported, Apple on its fall event officially unveils the new 4K Apple TV, not only supports 4K resolution, but also provides the current popular HDR features. The new 4K Apple TV is equipped with the A10X processor, the CPU and GPU performance compared with the fourth generation of Apple TV have up by at least 2 times, and runs Apple's latest tvOS 11 system.

It is worth mentioning that Apple announced that all the 4K content prices are the same with the existing HD content. Not only that, users can also upgrades purchased contents to 4K for free, as well as HDR content. 4K content will also be available from popular services such as Netflix and Amazon Prime Video on the new Apple TV coming soon. 

In addition, Apple also refreshed the set-top box with a new Siri remote control, not only for ordinary control and call out Siri, the user can also be able to use this remote control for game operation. The tech giant also invited the game studio Thatgamecompany founder and chief designer Jenova Chen at the fall event to show a "Sky" social game, which is create for Apple TV, iPad and iPhone.

Apple said at the event that the new Apple TV 4K will be available for pre-order on September 15, and on September 22 first to enter the United States, Australia, Canada, France, Germany and other markets. In terms of price, 4K Apple TV 32GB and 64GB version were priced at $179 and $199. The fourth-generation Apple TV did not receive a price cut and remains available for $149.

Via MacRumors, Image Via MacRumors

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