Apple Acknowledged Users Minor Screen Burn-In And Shifts In Color Expected On iPhone X

iPhone X is finally here, and with it comes the new 5.8-inch OLED screen which Apple calls the Super Retina display. But According to a Apple support document, that explaining how OLED displays work and that it is normal to see some screen burn-in over time and shifts in color when looking at the iPhone display from an off-angle. 

Namely, the company wants customers to expect color and hue shifting when using iPhone X at off-angles as a characteristic of the OLED display. Early reviews mentioned this as well. Apple also says iPhone X has the best OLED display in the industry with the Super Retina display, but burn-in can still occur under certain circumstances.

This is also expected behavior and can include "image persistence" or "burn-in," where the display shows a faint remnant of an image even after a new image appears on the screen. This can occur in more extreme cases such as when the same high contrast image is continuously displayed for prolonged periods of time. We've engineered the Super Retina display to be the best in the industry in reducing the effects of OLED "burn-in."

Although Apple's wording suggests screen burn-in is going to be a rare occurrence, but the Cupertino firm recommends by using Auto-Brightness, shorter Auto-Lock periods, and running the latest software update to prolong the life of the OLED display. Lastly, they recommends against showing static images at full brightness for extended periods of time with Super Retina display on iPhone X.

Via 9to5Mac And MacRumors, Image Credit Gear Patrol