HomePod Was The Best-Selling $200+ Smart Speaker In Q2 2018

Strategy Analytics today released data on smart speaker sales in the second quarter of 2018. Previously, the company claimed that HomePod&#...

Strategy Analytics today released data on smart speaker sales in the second quarter of 2018. Previously, the company claimed that HomePod's smart speaker market share was only 6% in Q2 2018. Today's report shows that though HomePod has lots of space to grow, it become the best-selling smart speaker that cost more than $200.

Today's report counts the shipments of Q2 global smart speakers according to different models. It's worth noting that Google Home mini topped the list with 2.3 million units, accounts for 20% of market share, but Amazon Echo and Echo Dot combined shares were totaled about 30%.

HomePod didn't enter the top five global best-selling smart speakers, but Strategy Analytics reveals some interesting new details. According to David Watkins, the company's director, HomePod's market share in the second quarter of 2018 was only 6%, but its revenue accounted for 16% of the market. Apple's HomePod has 70% of the smart speaker market in $200+ segment.

For Apple, the decent performance of HomePod is a good news, but it may have some impact on Sonos' sales, with the latter's $200-$500 speakers is a direct competitor to HomePod. While Sonos offers a range of products that support AirPlay 2 and Siri, HomePod, obviously, offers a more seamless Siri and Apple ecosystem integration.