Kuo: iPhone XR Higher Demand Than The iPhone 8 Series, Phil Schiller: Don't Look At Numbers Of PPi

As expected, as the iPhone XR opened Pre-order window last Friday, news about the new smartphone has appeared throughout many media outlets. We have summed up a couple major news including Kuo's prediction of iPhone XR demand higher than iPhone 8, Apple's SVP Phil Schiller talks about the PPi of iPhone XR's display:


Firstly, well-known Apple analyst Ming-Chi Kuo says in a newly published report that iPhone XR's demand was better than iPhone 8 & iPhone 8 Plus during the same period last year. Though Apple.com shows that shipping estimates remain launch day delivery, the type of customers interested in the phone tends to be general users, who order through carriers.

Furthermore, some people may still be questioning the display quality of the$ 749 handsets, however, Apple's marketing boss Phil Schiller spoken to Engadget that if users can' tell the pixels, then the number doesn't mean anything. "If you can't see the pixels, at some point the numbers don't mean anything. They're fairly arbitrary," says Phil Schiller.

Schiller also discussed that what the "R", in which he didn't directly reveal it, but rather it means that is used denote something it's "really extra special". The marketing chief too believes the iPhone XR is the best and is a great value device and affordable for many people.

Image Via ZDNet

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